Kurukshetra, Volume 522003 - Community development |
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Page 4
... market environment . With those changes rural marketing has become an important concern to marketers . Successful rural marketing calls for review of rural marketing environment , proper understanding of the nature and profile of the rural ...
... market environment . With those changes rural marketing has become an important concern to marketers . Successful rural marketing calls for review of rural marketing environment , proper understanding of the nature and profile of the rural ...
Page 8
KALEIDOSCOPE OF RURAL MARKETING K. Rajamohan The rural markets are becoming green pastures for any marketer provided his marketing plans are made according to specialities of rural markets . No doubt , the rural markets are estimated to ...
KALEIDOSCOPE OF RURAL MARKETING K. Rajamohan The rural markets are becoming green pastures for any marketer provided his marketing plans are made according to specialities of rural markets . No doubt , the rural markets are estimated to ...
Page 10
... Rural Development. understand the rural consumer and the size and . composition of rural demand and marketing plans should be in tune with these qualitative aspects . The change in the rural market may be due to change in attitude and ...
... Rural Development. understand the rural consumer and the size and . composition of rural demand and marketing plans should be in tune with these qualitative aspects . The change in the rural market may be due to change in attitude and ...
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activities agencies agriculture Andhra Pradesh approach banks benefits capacity building cent Committee Constitution cooperative cost crops crore Delhi developing countries district economic effective elected employment empowerment ensure entrepreneurship environment environmental expert system export farm farmers functions funds global gram panchayat gram sabha Grameen Grameen Bank growth Haryana Help Groups implementation important improve income increase India industrial infrastructure initiative involved issues Karnataka Kerala Kurukshetra lakh large number linkages loan Madhya Pradesh Maharashtra MFIs micro finance micro-credit microfinance million NABARD National NGOs organisations organizations Orissa Panchayati Raj Institutions participation planning population poverty Pradesh PRIS problems production promote Rajasthan role rural areas rural credit Rural Development rural markets Sarpanch savings schemes sector SGRY Shri social society strategy subsidies sustainable Tamil Nadu trade training programmes urban village